About Me

Hi, I am Carli, the founder of Ellie Frances Designs. I have always loved the promise of a fresh notebook, the feel of the paper, the blank pages ready for ideas, and the creativity that comes with beautiful design.

Ellie Frances Designs began with that lifelong passion and has grown into a lifestyle brand focused on journals and planners that help make everyday life more intentional. I believe that the right tools can bring clarity, connection, and a sense of pride to daily routines. Each product is created to be both beautiful and purposeful, supporting gratitude, productivity, and a life lived with intention.

Today, my work includes collections that celebrate personal growth, daily living, and the places that shape who we are. From the City Series that honors the locations you love, to gratitude journals and planners that keep you grounded and organized, every design is created for every day.

I also continue to collaborate through meaningful partnerships, offering custom designs for schools and organizations that want to create something special for their communities.